Grand Haven, Mich., July 30 — McKeough Land Company has launched a new web site to auction off land in Michigan, Wisconsin, and North Carolina.

At MLCAuctions.com, customers can search for land by state and bid on or buy lots. Most developers don’t offer the option to purchase land online directly, but McKeough Land Company is confident that this format will appeal to land buyers across the country.

“This gives customers the ability to purchase land online as easily as they would any other product,” owner Mike McKeough said. “And it allows us to close out some projects and then focus on our larger projects. It’s a good opportunity for everyone.”

The biggest benefit to customers is that they can save up to 48 percent on McKeough’s current prices. For buyers who have been on the fence for the past couple of years, these discounts may be too enticing to pass up.

Thompson Godfrey, General Manager of McKeough’s Michigan properties, believes that a land auction will work especially well for Michigan because “the market is slow and customers want to know what the bottom line is. This lets them know and gives them a great opportunity to get back into the market.”

McKeough Land Company also anticipates a strong showing for Wisconsin, which is currently offering high-quality lakefront land on an all-sports lake, and North Carolina, which is offering larger lots in one of the company’s most popular communities. McKeough may auction land from other states in the future.

“The market is down as much as 20 percent in some areas, and our property can be purchased for significantly less than what similar properties have sold for recently,” McKeough said. “This is once-in-a-lifetime pricing on a diverse group of property.”

McKeough Land Company will be hosting open houses so that customers can visit properties before placing their bids; check the auction web site for dates and details. The bidding deadline for all properties is at 9 PM EST on Wednesday, August 13th. Visit MLCAuctions.com to learn more and secure your ideal property before it’s too late.

About McKeough Land Company:

McKeough Land Company (www.McKeough.com) has been acquiring and selling recreational land and waterfront property since 1989. Based in Grand Haven, Michigan, they currently offer land in Tennessee, Colorado, North Carolina, Virginia, Michigan, Wisconsin, and Kentucky. McKeough Land Company was named to Inc. Magazine’s “Inc. 500 List” four years in a row as one of the nation’s fastest-growing private companies.

This entry was posted on Wednesday, July 30th, 2008 at 8:16 am and is filed under News. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.